Digital 2013 speaker lineup


ChrisTName: Chris Thomson
Company: comScore
Position: Enterprise Director
Twitter: @comScoreEMEA

View Speaker’s Bio

Chris Thomson, Enterprise Sales Director focuses solely on the Finance sector and is dedicated to evangelising about Big Data Solutions and in particular comScore’s Web Analytics solution, Digital Analytix. He is also responsible for business development for comScore’s wide array of Audience and Ad Effectiveness products across all platforms including Mobilens, MMX and Validated Campaign Essentials (vCE).

Chris has spent over 20 years specialising in large enterprise data solutions at Ascential, Autonomy and IBM and holding senior director roles at Oracle, Primavera and Maxima. Chris has been involved in many large enterprise projects during his career including a centralised planning and subcontractor database for the London Olympics 2012 project, profile based mobile content targeting at Three, a “single view of customer” database at Morgan Stanley Investment Bank, a worldwide Business Continuity Management solution at UBS and a single view of regulatory data in Asset Management and Investment Banking at HSBC.


MARK TREACYName: Mark Treacy
Company: LinkedIn
Position: International Account Director
Twitter: @ marktreacy85

View Speaker’s Bio

Mark Treacy, International Account Director at LinkedIn, helps internationally focused organisations develop marketing strategies that effectively reach and engage their key target audiences, within the universe of 200M professionals on the LinkedIn platform. An Irish native, Mark started his career at Google’s European HQ in Dublin, before making the move to London in 2010.


mattmcalister-001[1]Name: Matt McAlister
Company: The Guardian
Position: Director General, New Digital Business
Twitter: @mattmcalister

View Speaker’s Bio

Matt is GM, New Digital Businesses at Guardian Media Group. He began his online media career in Silicon Valley marketing Internet software in 1994. He then spent nine years at IDG leading the online businesses at The Industry Standard, Macworld and InfoWorld magazines. He joined Yahoo! in 2005 in the platforms division where he led several open strategy initiatives such as RSS, social media and the developer network. In 2008 he joined the Guardian in London to establish the Guardian’s APIs and to accelerate its open journalism ambitions.
Matt is now building new businesses at the Guardian including n0tice – a mobile publishing platform.


Ed-Headshot-Color[1]Name: Ed Rumley
Company: Chillingo
Position: COO
Twitter: @chillingo

View Speaker’s Bio

Ed Rumley oversees operations for leading indie mobile games publisher, Chillingo. Prior to the position, Rumley spearheaded global business development and strategic partner relations for the company. Rumley and his team identifies the world’s most talented indie developers and champions their games to success. Rumley is a seasoned veteran in the gaming industry with lucrative expertise in both digital and boxed products. Previously, he served as EA Mobile’s EMEA Director of Product Strategy and Director of Business Development where he oversaw third-party distribution deals and managed strategic partnerships with key mobile partners.


Name: John Oswald
Company: Fjord
Position: Business Design Lead
Twitter: @Guehenno

View Speaker’s Bio

John is Fjord’s business design lead. He helps find appropriate business models, and prove the value of design, through business cases, clear stakeholder communications, or KPI models. His clients have included ITV, BBC, Vodafone, Orange and Barclaycard, Turkish and South African banks, as well as startups.

The intersection of business and design is increasingly critical to success in a service-driven economy; his role is to work with Fjord’s clients to make this tangible.

He comes from a consulting background at Accenture and Amdocs consulting, and has considerable experience in metrics-driven change, systems implementation and business case development as well as analysis of future business models and how organisations can maximise their online and mobile opportunities.


Company: Pearson
Position: Vice President – Education Technology Partnerships
Twitter: @tomjhall

View Speaker’s Bio

Tom graduated from Durham University and Beijing People’s
University in Modern Chinese, and then spent time working
in Beijing in advertising sales and marketing. Back in
London he drove Digital Sales strategy for DK and Rough
Guides from 2007-2010, leading work on digital product
development and new supply chains, and built up a licensing
business to take the content in new directions. In 2010 Tom
moved to Pearson’s Future Technologies team to head up
business development for Pearson Group, and in 2012 took
on the global role of Vice President, Education Technology
Partnerships, to lead Pearson’s relationships and deals with
the wealth of service providers to the education world.


jim-wolff-picName: Jim Wolf
Company: Leithal Thinking
Position: Digital Planner
Twitter: @jimwolffman

View Speaker’s Bio

Jim’s a digital planner at Scotland’s leading advertising and
marketing agency, The Leith Agency, responsible for strategy
and production of all things online, mobile and social. He also
works on brand development and research for brand
consultancy Leithal Thinking.
He’s had fingers in many digital pies over the years, from cofounding Ki Work – a startup for freelancers to build teams
online, to EdTwinge – a realtime Twitter review service for the
Edinburgh Fringe, and Leith Records – a music marketing
spin-off. He’s also instigated some high profile digital events
like Edinburgh’s first Twestival and Scotland’s first Music
Hack Day.


006-001Name: Martin Jordan
Company: Equator
Position: Marketing Director
Twitter: @martinwjordan & @equatoragency

View Speaker’s Bio

Martin is Equator’s Marketing Director and heads of a team of 25
expert digital marketers. Martin has been online for over 20 years
and started using social networks back in 1992 – albeit in a much
different form to what we’re used to today. In his career, Martin
has worked in FMCG, financial services, B2B and Gaming. He has
spent the last five years building a strong and successful digital
team in what is Scotland’s largest full service digital agency.


DC mug 2010Name: David Craik
Company: Bright Signals
Position: Director
Twitter: @davidcraik

View Speaker’s Bio

David provides digital marketing advice to clients like
Skyscanner, Tennent’s and NHS Scotland, with a particular focus
on agile and data driven techniques. Prior to setting up Bright
Signals he was head of marketing at s1 and part of the core team
that took the business from startup to become Scotland’s most
successful digital media brand.


andew-burnettName: Andrew Burnett
Company: Yard Digital
Position: Head of Social Media
Twitter: @andrewburnett

View Speaker’s Bio
Andrew Burnett, Yard’s Head of Social, has been practicing social media for over 10 years, long before the term became a buzzword, working with major UK brands across a variety of sectors including software, media and financial services. In 2012 The Drum profiled him as the ‘top social media Scotland ranker’ and he has the same ethnicity as James Bond (Swiss mother, Scottish father), but dresses less snappily. Visit to see more.

abrownName: Alistair Brown
Company: STV Group PLC
Position: Chief Technology & Platforms Officer
Twitter: @LawlessVillage

View Speaker’s Bio
Since joining STV in 2008 Alistair has driven the group’s digital strategy, including building the development and content teams for, creating exceptional growth in digital audiences and expanding the company’s multi-platform output with the STV Anywhere initiative. Recent successes include the launch of STV Player on YouView, iOS and Android devices as well as Windows 8 Tablet – delivering thousands of hours of STV content to audiences worldwide with video on demand service on YouTube, and the release of the popular STV News iPhone app.

ailggName: Alisdair Gunn
Company: Interactive Scotland
Position: Project Director
Twitter: @aligg

View Speaker’s Bio
Alisdair is a senior member of the PA Consulting Group and is the Project Director of Interactive Scotland, the service providing targeted expert advice to Scotland’s leading Digital Media and Creative businesses. Well respected and trusted, Alisdair is an enthusiastic, creative leader and is a bit passionate about mentoring Digital and Creative founders, designers, developers and entrepreneurs. Alisdair actively works with the sectors influential partner and investment managers from the likes of Google, Facebook, BSkyB and Qualcomm, founded Scotland’s Facebook developer community as well co-founding the internationally renowned Turing Festival.

rBrunierName: Remi Brunier
Company: STV Group
Position: Product Manager, STV Player
Twitter: @wearestv

View Speaker’s Bio
Looking after the STV Players across all platforms, namely: web, smartphones, tablets, smart TVs and set-top boxes, Remi is a Customer-focused marketer with impeccable team leadership and proven track record of developing, launching and managing complex, multi-country portfolio of products. Combining strong commercial acumen and proven marketing management skills, Remi has in-depth expertise within the global and UK digital landscapes, thanks to 6 years of mobile, Digital TV, Broadband and Online product management experience.

MMcTernanName: Michael McTernan
Company: STV Group
Position: Director of Digital Development, STV Commercial
Twitter: @mgmct

View Speaker’s Bio
Successful C-level strategist and manager, experienced at managing key relationships and large-scale projects, Michael’s role is to help STV build on its success to date, building world class services out of Scotland and continue to grow a strong, innovative and capable digital team that supports the growth of the STV business.

Julie LinkedIn photoName: Julie Moulsdale
Company: Perceptive Partners Communications
Position: Managing Director
Twitter: @perceptivecomms

View Speaker’s Bio
Julie started her career in marketing at IBM. Over the last 20 years Julie has helped brands like PwC, Cisco, Interactive Scotland, Vodafone and Thomas Cook drive better results through improved communications, increasingly through digital content.

Specialising in the technology and property sector sectors, Perceptive also represents City Legacy, which is building the Athletes’ Village for the 2014 Commonwealth Games.

As well as delivering results focused strategies for clients, Julie and her colleagues have hosted hundreds of masterclasses on social media and LinkedIn.

Passionate about digital technology opportunities, Julie is on the board of Scotland Women in Technology, which encourages more women and young people into this vital sector.

More speaker biographies will be added shortly.

In the meantime, please view the Digital 2012 speakers to give you an idea of what to expect.